In today’s digital world, messaging apps are part of daily life. Most people use WhatsApp, Telegram, or Signal — but now India has a homegrown alternative: Arattai. Developed by Zoho Corporation, Arattai is a Made in India chat app gaining attention as a secure, privacy-focused platform with a simple, smooth experience.
What is the Arattai App?
The word “Arattai” means “casual chat” in Tamil — a name that mirrors the app’s promise of easy, friendly conversations with an emphasis on privacy. Built by Zoho, a trusted Indian software company, Arattai brings Zoho’s experience in secure software to personal messaging for Indian users.
Why Arattai is Unique
Arattai is designed for Indian users who want a private, reliable way to communicate. The app is lightweight and fast, performing well even on slow internet or older smartphones — a key advantage across India’s diverse connectivity landscape. Unlike many foreign alternatives, Arattai focuses on keeping user data within India and avoids ads or activity tracking.
Main Features of Arattai
- Instant messaging with photo, video, and file sharing.
- Clear voice and video calls with encryption for calls and secret chats.
- Status updates (similar to WhatsApp Status) for short stories.
- Group chats for family, friends, and teams.
- Multi-device support — use the same account on phone, tablet, and desktop.
- Lightweight performance optimized for low-speed networks and older phones.
- No ads, minimal tracking, and a strong focus on privacy and data locality in India.
Zoho has confirmed that full end-to-end encryption for all messages is being rolled out gradually.
Zoho’s Vision Behind Arattai
Arattai is more than a competitor to existing apps — it represents Zoho’s vision of building technology that serves people first. Sridhar Vembu and the Zoho team want to deliver a communication tool that’s secure, private, and built in India for Indian needs.
Arattai vs WhatsApp
Arattai is often described as an Indian alternative to WhatsApp. It offers similar core functions — chats, calls, media sharing — but places heavier emphasis on privacy, local data handling, and performance on constrained networks. WhatsApp still leads in user base, but Arattai is growing steadily as privacy awareness and support for Made in India technology increase.
Why Indians Are Choosing Arattai
- Made in India: developed by a trusted domestic company (Zoho).
- Privacy-first: data stored locally and a focus on transparency.
- Optimized for poor connection: works smoothly on low-speed networks.
- No ads, no tracking for marketing.
- Benefits from Zoho’s enterprise-grade approach to secure software design.
These factors have made Arattai one of the most discussed apps in Indian tech news.
Future of Arattai in India
Arattai already stands as a symbol of India’s digital independence. If Zoho continues to refine the app and expand its features, Arattai may become India’s leading WhatsApp alternative in 2025 and beyond. The app’s combination of privacy, reliability, and local optimisation gives it a promising future.
Final Thoughts
Zoho Arattai is more than another chat platform — it’s a step toward India’s self-reliance in digital communication. If development and user adoption continue, Arattai could become a household name across India while remaining a strong example of local innovation in technology.
To Download the App. Click Here
Frequently Asked Questions (FAQs)
1. What is the Arattai app used for?
Arattai is a messaging app used for sending texts, making voice and video calls, and sharing media or documents.
2. Who developed the Arattai app?
The app was created by Zoho Corporation, a trusted Indian software company known for secure and privacy-friendly tools.
3. Is Arattai free to use?
Yes — the Arattai app is free to download on Android and iOS devices.
4. Is Arattai safe?
Yes — Arattai prioritizes privacy and security. It uses encryption for calls and secret chats and keeps user data within India.
5. How is Arattai different from WhatsApp?
Arattai is made in India, focuses more on privacy, and performs better on low-speed internet. It does not show ads or collect personal data for marketing.
6. Can I use Arattai on multiple devices?
Yes — you can log in and use the same account across phone, tablet, and desktop.
7. Is Arattai available worldwide?
Yes — Arattai is available to anyone worldwide, but it is primarily designed and optimised for Indian users and network conditions.
Published: 10 October 2025
Source: TrendToday
Leave a Reply